Why Your Nonprofit’s Website Will Be Its Most Important Asset This Year

It looks like COVID-19 may be here for a while, which will likely force arts and culture nonprofits to continue finding new ways to reach their audiences and patrons.    Since this means that in-person gatherings and programs will be curtailed for the foreseeable future, virtual and online offerings will be king. Of course, that…

If you only did 3 things this year for your org’s website…

In our last blog post, we talked about how to implement the Pareto Principle in your grant writing work. Today, we’re talking about your nonprofit’s website and how you could really think of this post as a Pareto Principle, Part 2 post.    As a quick recap, the Pareto Principle states that roughly 20% of…

Cain Nonprofit Solutions Program Notes Episode 2 with Jill Jantzen of Salon 21

Program Notes Episode 2: Presenting Traditional Art Forms with Jill Jantzen of Salon 21

This is the second episode of my Program Notes series, where I interview professionals working in arts and culture nonprofits from across the United States. These are dedicated pros who are actually working in the field and have their fingers on the pulse of current challenges, opportunities, and issues facing the nonprofit world and the…

Photo of Alek Peugh with the text: "Program Notes: Millennials, Audience Engagement, and the Future of Orchestra with Alek Peugh, Executive Director of Idaho Falls Symphony Orchestra"

Program Notes: Millennials, Audience Engagement, & the Future of Nonprofit Orchestra with Alek Peugh of the Idaho Falls Symphony Orchestra

Welcome to the Program Notes Series! This is the first in what I hope will become a regular series I’m calling ‘Program Notes’, wherein I talk with leaders in the arts and culture nonprofit world to discuss pressing issues, current events, and best practices. For the first edition of ‘Program Notes’, I spoke with Alek Peugh,…

Is your arts nonprofit struggling to get social media engagement?

One of the most common things I hear from clients and readers is that they struggle to get consistent engagement with their followers on social media. Many of them even have substantial numbers of followers, but for whatever reason, those followers aren’t liking, sharing, or commenting on any of the organization’s posts.  It’s a pickle…

CNPS - How to Create a Smart Responsive Marketing Strategy for Arts & Culture Nonprofits BLOG IMAGE

How to Create a Smart Responsive Marketing Strategy for Arts & Culture Nonprofits

Responsive marketing has been around for a while now, but if you’ve never heard that term before, don’t feel bad. It’s not something that gets talked about a lot in the nonprofit sector. Which is a shame, because it could really boost engagement with nonprofit patrons and donors and who doesn’t need a little more…

CNPS -3 Ways Your Outdated Website is Hurting Your Nonprofit BLOG IMAGE

3 Ways Your Outdated Website is Hurting Your Nonprofit

Today, most organizations in both the nonprofit and for-profit worlds have websites (and if you don’t, stop reading this article and for the love of all that’s holy, contact a web developer!). That’s great because it’s how the majority of Americans get our information.   Gone are the days when the telephone book reigned supreme…